Let’s say you currently sell turnkey digital signage and LED screen solutions to businesses in the AV integration, AV solutions, digital signage integration, information technology and services, broadcast media, computer hardware, marketing, and advertising industries. Alternatively, you may know people who work in the DOOH industry or possess sales skills and want to earn extra income by selling digital signage software.

How to enter the digital signage software market? The most obvious choice is to either develop your own software or sell a third party solution. However, there is an additional option that combines the two previous options, and it is called the White Label option. This unique option allows you to display your logo on a third party solution and resell it as your own software.

Well, let’s see if there are any prospects in this area – digital signage. According to researches, from 2022 indicates that digital signage is still among the most effective solutions in this field. Our findings show that digital displays with dynamic content capture 400% more views than static or printed materials, leading to a minimum increase in overall sales volume of 32%. The global digital signage market is also expanding rapidly, with an estimated value of USD 21.94 billion in 2022 and projected growth to USD 47.51 billion by 2028, at a CAGR of 8.5% during the forecast period. 

Additionally, the digital signage software market is growing even faster, with a projected value of USD 10.31 billion in 2022 and expected growth to USD 29.60 billion by 2028, registering a CAGR of 15.2% during the forecast period. These numbers are certainly impressive and highlight the potential for businesses to capitalize on the digital signage market.

If you are considering entering the digital signage software market, working with Advision can be a game-changer. Advision offers a white-label digital signage software that can help you quickly and easily start offering a digital signage solution to your customers, with your own branding.

Here are some of the advantages of working with Advision:

A software platform of a professional standard that carries your own brand.

By incorporating a professional software platform under your brand, you can effectively increase brand recognition and awareness among your clients, while avoiding the need to promote third-party products to your customers. This approach not only saves time and money, but also mitigates the risk of clients turning to other resellers for the same product. Additionally, this approach eliminates the need to build technical, sales, marketing, support, or operations teams from scratch, allowing you to focus solely on sales and gradually expand your business from there.

Saving Time and Money.

Time and money are valuable resources for any business. Developing a new product can take a lot of time and resources, and there is no guarantee that it will be successful in the market. This is where white labeling comes in as a great solution. By choosing to white label an existing product, businesses can save a significant amount of time and money that would have been spent on product development.

This time and money can be used to focus on other important areas of the business, such as marketing and sales. Choosing a white-label product that has already been proven successful in the market will also reduce the risk of failure and improve time to market. In other words, businesses can benefit greatly from using an existing product that has already been tried and tested instead of starting from scratch.

Proficiency and ongoing progress.

When a product has a growing number of paying customers, it means that the minimum viable product (MVP) has been proven. This shows that the team behind the product knows what they’re doing. By white labeling the product from this team, you can be confident that you’re receiving an up-to-date product from experts who specialize in this specific area. This guarantees that you won’t fail in this venture.

Additionally, it’s probable that the team will continue to improve and develop their product. This ensures that the product you’re reselling will always be in line with the latest market trends.

Opportunities to increase value through pricing.

It is well known that customers from different regions have varying price sensitivity, meaning a customer in USA may be willing to pay more for the same product than a customer in Jordan. With a white-labeled product, you have the flexibility to set your own pricing that reflects your local market, demand, and pricing levels. By doing so, you can take advantage of value-added pricing opportunities that can lead to significantly higher profit margins than if you were selling a third-party product without white labeling.

Achieving a Strong Customer Loyalty.

The level of loyalty among customers is high when it comes to white-labeled products that you sell as part of your offerings. It’s natural for these products to be dependable and effective, and customers will associate your logo with convenience and quality each time they use them. By opting for white labeling, you’re investing in your brand and fostering your customers’ commitment to it.

There is an opportunity to penetrate the digital signage software market, and it is considered the optimal and most efficient method. Allow me to present to you the top 5 benefits of pursuing this path.

1. Fast Entry to the Market

The digital signage software market is growing rapidly, and it can be challenging to develop your own software or find a third-party solution that fits your needs. With Advision’s white-label solution, you can enter the market quickly and with minimal investment. This allows you to focus on selling and promoting your software, rather than worrying about development and implementation.

2. Customizable Branding

Advision’s white-label solution allows you to put your branding on the software, making it appear as if it is your own solution. This is a powerful branding tool that can help you build brand recognition and trust with your customers. You can customize the software with your logo, colors, and other branding elements to create a unique look and feel that represents your company.

3. Easy to Use and Manage

Advision’s white label solution is designed to be easy to use and manage. The software comes with a user-friendly interface that allows you to manage your content, schedules, and displays with ease. Additionally, the software is cloud-based, meaning you can access it from anywhere, and you don’t need to worry about maintaining any hardware or servers.

4. Cost-Effective

Developing your own digital signage software can be expensive and time-consuming. By partnering with Advision, you can avoid these costs and focus on selling your software. Additionally, Advision’s white-label solution is priced competitively, allowing you to offer your customers an affordable solution that meets their needs.

5. Technical Support

Advision offers technical support to its partners, helping you troubleshoot any issues and ensuring that your customers are satisfied with the software. This can save you time and resources, as you don’t need to worry about providing technical support yourself.

Working with Advision can help you enter the digital signage software market quickly, cost-effectively, and with customizable branding. Advision’s white-label solution is easy to use, manage, and comes with technical support, allowing you to focus on what you do best – selling and promoting your software.

Advision digital signage service has a White Label option available as a part of their Partner program. This option includes the customization of the CMS with your logo and main color, deployment on your domain name, and access to a white-labeled app player and the partner’s admin account for managing customer accounts. Our financial conditions for entering the White Label level are more favorable compared to other vendors offering the same option. To obtain more information and submit an inquiry, please visit the White Label link provided. 

Advision is ready to collaborate with various professionals on a White Label basis. Our team ready to cooperate with a CTO, Electronics Engineer, Product Marketing Engineer, System Administrator, IT Administrator, Computer Hardware Electronics Technician, Technical Operations Manager, VP of Engineering, Freelance AV Engineer and Project Manager, Lead Onsite AV Engineer, Director.

AV Sales and Engineering, AV Technical Project Manager, AV Implementation Engineer, Head of AV, AV Operations Manager, AV and IT Rental, CSD & Digital Signage Lead, Pro AV Business Development Leader EMEA, AV & Digital Signage Business Development Manager, Technical Consultant, Digital Signage Specialist, Senior Business Manager AV, Digital Signage & Consumer TV Solutions, Technical Brand Manager – Digital Signage / IPTV, Vice President of Sales – AV/ Residential, Head of Operations Digital Signage, Vice President of AV Operations, Head of Digital Signage, and Director, IPTV and Digital Signage. We are open to exploring opportunities with individuals and companies looking to build their brand with our White Label solutions.

We are excited to collaborate with you and invite you to join the Advision! Become a partner!