That is why the museum space is actively changing under the influence of the latest technologies and is no longer exclusively a storage of rare exhibits. Museums strive to create interactive platforms that immerse visitors as much as possible into new formats of learning. The use of innovative solutions, such as Digital Signage, digital signage software, and even a specialized digital signage player, opens opportunities for interactive communication and personalized experience. A digital menu and artificial intelligence (AI) help museums become more accessible to visitors since they allow the entire content to be adapted to a specific audience.  

Navigation

One of the key functions of touch kiosks is assistance with navigation. In large museum complexes, orientation in space can be difficult, but thanks to interactive maps a visitor finds the needed route in just a few seconds. A user can choose a thematic tour, mark their interests, or learn about the most popular exhibits. Using AI systems for route analysis, museums can automatically offer visitors personalized tips and extended tour options.  

Information about exhibits

Touch kiosks allow visiting the museum in a new way: they provide detailed multimedia materials about the collection. This can be a text description, high-quality photos, educational videos, or even integrated audio guides. Thanks to Digital Signage, these materials are displayed in a convenient format, and digital signage software makes it possible to quickly update the informational content. Artificial intelligence, in turn, creates recommendations depending on the interests of a specific visitor, offering them additional interesting facts or thematic blocks.  

Access to archival materials

Interactive kiosks go beyond the usual exhibition. They can store archival documents, old photos and videos that are usually not available to the general public. This becomes an important resource for students, researchers, and teachers. It is digital technologies, in particular the digital signage player combined with AI algorithms, that make it possible to quickly find relevant materials, making scientific activity more effective and convenient.  

Interactive interaction

A modern museum is not only about viewing collections, but also about entertainment. Kiosks can offer a digital menu with interactive games, quizzes, or virtual quests. Young people and children actively use such opportunities since they combine learning with fun. The use of AI makes these game formats individual: for example, the system can adapt the difficulty of a task to the age of the player or suggest a theme depending on their preferences. A separate direction is AR and VR solutions, which bring exhibits to life and allow visitors to “transport” themselves into a certain era.

The importance of innovation for the development of museums

The introduction of interactive touch kiosks in museums is a step towards digital transformation. With the help of Digital Signage and digital signage software, cultural institutions gain the ability to create integral informational ecosystems, and Artificial Intelligence (AI) makes communication with visitors more effective and individual. In combination with a digital signage player, such solutions not only optimize the museum space but also form a new cultural experience, making museums more open and modern.  

It should be separately noted that interactive equipment gives visitors the opportunity to share their impressions, leave feedback, recommendations, or wishes. Such a function significantly increases the interactivity of the museum, making interaction with the cultural space more vivid and personalized. Feedback helps the administration to better understand the needs of the audience, optimize staff work, and create events that meet the expectations of different groups of visitors. For the guests themselves, it is also convenient that emotions and thoughts can be recorded immediately — with the help of an info kiosk or even a Digital Signage system integrated into the museum space.  

The impact of digital solutions on the growth of interest in museums

Statistics from SocialTargeter indicate that the implementation of innovative digital solutions in museums, such as Digital Signage systems, LED display software, and interactive kiosks, significantly increases visitor interest and engagement. According to the example of one museum that integrated interactive technologies, the total number of visitors grew by 25%, and the number of repeat visits increased by 50% in just the first six months of operation of the new system. At the same time, the average interaction time with the exhibition increased by 30% — guests began to spend about 10 minutes more in the museum than before.  

Separate studies show that after the installation of digital menus, LED displays, and Digital Signage systems, museums record up to a 30% increase in attention and active participation of visitors in educational and multimedia programs. At the same time, more than 54% of museum institutions note the positive influence of digital advertising and software on the overall image of the establishment and the attraction of new audiences.

The results of visitor behavior analysis show that interactive equipment and digital menu boards integrate into cultural spaces, help improve navigation quality, refine educational materials, and form a stable motivation for repeat visits.  

Features of installation and use of equipment

An information kiosk in a museum is a multimedia tool with a touch screen that provides reference materials, interactive content, and educational resources. Thanks to modern technologies, it easily synchronizes with LED display software, digital menu boards, and other solutions for content personalization. The use of an Android set-top box or an indoor audio player makes it possible to connect additional channels of interaction with the audience: from background music to multilingual voiceovers of exhibitions.

Ergonomic design

The design of information panels and projection systems for museums has a direct impact on visitor perception. It is important that the equipment is integrated into the style of the interior and emphasizes the architectural features of the institution. Properly calculated height, screen tilt angle, and a convenient interface guarantee accessibility for children, elderly people, and visitors with disabilities. Thanks to this, the infrastructure of the museum looks modern and at the same time inclusive.  

Reliability and durability

In cultural institutions, the equipment must operate continuously and withstand large flows of visitors. That is why kiosks are equipped with impact-resistant housing, touch screens with high press durability, and protection against accidental damage. This is necessary for fulfilling the educational function in places where digital advertising and interactive panels operate under increased load conditions.  

Flexibility of settings

The kiosk software must take into account the specifics of the institution: support for multilingual interfaces, different display modes, including for people with impaired vision and hearing. Thanks to integration with LED display software, it is possible to quickly display relevant announcements or change the schedule of events in real time. The Digital Signage system makes it easy to broadcast audio, photo, and video content in several halls simultaneously.  

Ease of installation and connection

So that the operation of the equipment does not create difficulties, touch kiosks are designed to be maximally convenient for integration. Connection to the power grid and the Internet takes place quickly and without the need for serious technical work. In case of using an Android set-top box, synchronization with the museum’s network is possible to upload new materials or update existing ones. Similarly, an indoor audio player is easily connected to the internal notification system and broadcasts multilingual content.  

Operational safety

Since the main audience of museums is wide age groups, safety is critically important. All cables and technical elements are hidden inside the device housing, which protects the equipment from external interference and makes interaction absolutely safe for visitors. At the same time, modern touch panels are energy-efficient, which reduces the costs of museum maintenance.

Technical support and maintenance

To keep the equipment in working order, a monitoring system and prompt technical support are required. This is especially relevant for cultural institutions with a busy schedule of events. The use of centralized Digital Signage software makes it possible to remotely control the state of systems, update content, and, if necessary, quickly eliminate malfunctions.  

Museums are also actively implementing CMS (Content Management System) for centralized management of digital content, controlling advertising screens, and optimizing exhibition work in real time. Thanks to the Digital Signage solution, museum staff can promptly edit media files, update information about exhibits, create thematic videos and interactive presentations, while the entire centralized video management system allows launching content immediately on several displays in different halls.  

Content management automation

CMS (Content Management System) provides museum staff flexible access to all advertising screens and educational materials: from the schedule of events to multimedia guides. Using the Digital Signage solution, administrators can not only schedule the display of video, graphics, and audio but also ensure synchronized playback of materials for mass events or interactive lectures. This significantly improves the quality of service and the level of visitor satisfaction.  

Flexible multimedia tools

Museums are increasingly using modern Android media players, which integrate with central management systems and add flexibility in the playback of video and audio content. Thanks to the Android media player, it is possible to broadcast interactive videos, launch presentations, and even synchronize background accompaniment in several halls. These devices are distinguished by stable operation, ease of settings, and the possibility of scaling the museum’s multimedia network.  

Capabilities of centralized management system

Modern museum Digital Signage solutions cover not only the display of photos or videos but also build entire ecosystems of engagement — from language personalization to event navigation. The centralized video management system simplifies content updates and helps to instantly respond to audience needs — for example, to add event announcements, conduct live broadcasts, or change the thematic focus of an exhibition depending on the day. The CMS platform makes it possible to automatically schedule displays and coordinate the operation of all advertising screens, creating a unified informational space in the museum.  

Innovations for education and promotion

The use of Digital Signage solutions in combination with CMS and Android media players makes it possible not only to popularize exhibitions among new visitors but also to create educational products, launch thematic quests, or organize live video broadcasts of lectures. This makes the museum space more open and accessible, increasing the engagement of young people, students, and international tourists.  

Thus, the implementation of modern digital solutions helps museums evolve along with new generations of visitors. Thanks to such transformation, the museum space becomes more open, convenient, and interesting for every guest. This allows not only to preserve but also to popularize cultural heritage in the modern world.

Advision — Content Management System for remote management, media planning of video and audio content broadcasting and Supply-Side Platform for monetization of advertising time. Additionally, we are implementing a Wi-Fi tracking system to measure the quantitative indicators of the advertising audience. We help Digital Signage owners and DOOH advertising operators earn on advertising placement, automate workflows and build a reliable media infrastructure using AdTech and MarTech software solutions.

Contact us if you want to increase your profit and implement the most modern technologies to solve problems!